The company has introduced Roku Ads Manager, a self-service platform tailored for CTV performance. “In order to meet growth ...
One estimate from an ad tech consultant who helms a strategic advisory firm called Luma Partners, Terence Kawaja, suggested ...
Analysts warn that breaking up Google's $95 billion ad tech empire could prove difficult, as the DOJ pushes for it to be ...
In addition to the Ads Library, the platform has introduced a beta version of its 'AI Copywriter' tool within the Reddit Ads ...
Penn State removed nearly three dozen racks containing its independent student-produced newspaper from on-campus this week ...
With TV ad spending shifting further away from linear and digital-native marketers eager to diversify beyond search and social, Roku Ads Manager is custom-built to help growth marketers succeed.
Roku has announced the launch of Roku Ads Manager, a direct self-service solution designed for CTV performance. With TV ad spending shifting further away from linear and digital-native marketers ...